Tuesday, May 19, 2020

The Representation Of Race, Class And Gender - 925 Words

The representations of race, class and gender in the media promote various forms of oppressions. Ideologies of class that commemorate the upper class and diminish the lower class are seen in many programs. Ideologies of gender that discriminate women and promote sexism, ideologies of race that misrepresent people of color are mostly created by people who have different perspectives and ideologies. For instance in a 2008 television commercial for the Japanese cell phone companies, a monkey is shown in an election campaign with the slogan â€Å"Change,† the same slogan widely used during the campaign of the first African-American president of the U.S., Barack Obama. Because the media creates a global flow of images, this image circulated all over the word which certainly reinforced prejudices about black. This shows how people who own and control the media transmit dominant ideologies. Today the level of media saturation has tremendously increased. Television and other forms of media can be found in the poorest of homes. The excess availability of the media also comes with overcrowding channels which target different audiences. Programming featuring sports to reality TV are diverse genres of shows that aim to please all ages, incomes, backgrounds and attitudes. Because many media corporations are for profit, they spend a considerable amount of money to determine the amount of demand that the public wants. The media then produces services and goods to satisfy the market demand.Show MoreRelatedMovie Analysis : The Movie 1072 Words   |  5 Pagesmovie, there are many stereotypes, images, and representations of gender, class, and race and demonstrate intersectionality. This paper, will outline these categories are portrayed throughout the film. In the film, there are many issues and differing expectations concerning those of different genders. Some of these issues are related to education, work, marriage, and childbirth. These expectations can differ based on the person’s race and class. Race, in the film, was shown through an array of stereotypesRead MoreFilm Review : Django Unchained997 Words   |  4 Pagesâ€Å"Django Unchained†, a film written in a directed by Quentin Tarantino, is a film that represents race, gender and sexuality in many ways throughout the movie. to start I want to begin with the films representation of race and ethnicity since the entire movie is about slavery. Aside from the twisted humor that is often found within Tarantino’s movies, Django Unchained provides a dark and gloomy reality for African Americans during the year 1858. during this time slavery in the south would be at itsRead MoreThe Lion King Film Analysis1590 Words   |  7 Pagesimplications children’s animated movies portray is a strong example as to why there are strong societal standards around gender, sexuality, race, and class. Most children’s films are completely heterosexual and the majority of children’s films portray male characters of more importance than female characters. Children’s film also portray characters of color to be in a lower class, to be of less importance, and are even portrayed as villains. These social implications influence the ideas that male dominanceRead MoreThe s Concept Of The Mythical Norm By Barbara Perry1200 Words   |  5 Pages The â€Å"Mythical Norm† Leading To Oppression Through Privilege Iqbal Dhillon - 213516604 York University SOSC 1350- Gender and the Law Julie Dowsett Wednesday, October 22, 2014 Word Count: 1,191 Introduction: This essay will critically analyze the various forms of oppression that are set out through Audrey Lorde’s concept of the â€Å"mythical norm† as discussed by Barbara Perry. Through the â€Å"mythical norm†, it can be seen that oppressions exists through the forms of racism and sexism whichRead MoreRace, Gender, And Class Defined Liberty And Freedom879 Words   |  4 PagesHow Race, Gender, and Class Defined Liberty and Freedom in early America In eighteenth century America, freedom and liberty were constantly being defined and redefined. After the American Revolution, when America declared its independence from Britain, America started writing its own doctrines and establishing what made the United States an independent country. What made someone free, what constituted as liberty, and who got to obtain both was always changing. Different groups defined liberty andRead MoreThe Cultural Identity Of The African American Community1653 Words   |  7 Pagescommunity has sat at the end of a discriminatory lens from the moment they set foot in the United States. For that reason, black communities have undergone the process of community building to ensure that all members feel a sense of belonging. Race, gender, nationality, ethnicity, poverty, and sexual orientation, all play a role in developing one’s identity and more often than not, these multiple identities intersect with blackness. Being that American society has deemed colored people and populationsRead MoreThe Second Wave Of Feminism1594 Words   |  7 Pagesfirst-wave, the second-wave feminism continued to see white middle-class women as the forefront of feminism. The second-wave of feminism brought both good and bad to the table. While they were able to pass things such as the Equal Pay Act and ensured protection in Title 7 of the Civil Rights Act, the movement was also flawed to the extent in which they failed to address intersectionality—an understanding of how oppressions of race, gender, class, and sexuality were issues not isolated from one another—andRead MoreGender, Gender And Sexual Norms1399 Words   |  6 Pagesabout gender, sexuality, race, and class. The institution of the family has changed but it has also remained the same in some aspects. Society’s acceptance of changes in gender and sexual norms have reshaped representations of the family. Betty Friedan, Barbara Ehrenreich, and Dorothy Sue Cobble have written articles that pertain to the changing of the institution. As the American society changes its views on gender and sexual norms, sometimes through movements, it has informed representations of theRead MoreA Cult, The Power Hungry, And The Egomaniacs1480 Words   |  6 PagesAdditionally, Tammy represents another portion of the class division, the leader of a cult, both of religion and personality, standing over her followers and giving them orders to lay down their lives while never sacrificing her own. Similar to the celebrities that influence their audience, the corrupt religious leaders that swindle their patrons, or the politicians that send young adults to war but never leave the safety of their own homes, Tammy is a symbol of the corrupt, the power-hungry, andRead MoreFactors That Affect The Probability Of An Individual1506 Words   |  7 Pagesprobability of an individual going to college following high school. Using the Sociological Imagination we will examine societal factors that may result in The main subjects that will be explored are how an individual s socioeconomic status , race, gender, and societal norms can have a large impact on them going to college. In this paper we I will be making use of the sociological imagination to interpret the individual issue of chances of attending college. The sociological imagination takes a

Sunday, May 17, 2020

Entertainment Architecture and Disney Design

The Walt Disney Company must be a fun place to work. Even the Seven Dwarfs have smiles on their faces as they sing Heigh-ho, Heigh-ho, its off to work we go!  But who knew cartoon characters would be asked to hold up the floors of Disney Headquarters in Burbank, California? Designed by internationally known American architect Michael Graves, this whimsical building is a landmark example of entertainment architecture. Disney Architecture Needs Disney Architects The Walt Disney Company is not just for kids. When you visit any of the Disney theme parks or hotels, youll find buildings designed by some of the worlds leading architects, including Michael Graves. Typically, theme park architecture is as the name implies — thematic. Borrowing popular motifs from history and fairy tales, theme park buildings are designed to tell a story. For example, its well known that the romantic Neuschwanstein Castle in Germany inspired Disneyland’s Sleeping Beauty Castle in Southern California. But the Walt Disney Company wanted more when Michael Eisner took over in 1984. Were not about safe-deposit boxes. Were in the entertainment business, Eisner told The New York Times. And so the company set out to find architects to develop an entertainment architecture. Architects Who Have Designed for the Walt Disney Company All architects do not submit to the blatant commercialism behind entertainment architecture. Most notably, when the Disney Company was enlisting architects for their Disney World expansion, Pritzker Laureate James Stirling (1926-1992) denied Disneys advances — the commercialization of Britains Queen, the  changing of the guard, and other regal traditions soured the Scottish-born architect on using architecture for frivolous commercial promotion. Many postmodernists, however, jumped at the challenge of designing an architecture whose purpose was to envelop entertainment. They also jumped at the chance to be part of the powerful Disney empire. Architecture becomes magic, whether designing for Disney or not in the 1980s and 1990s. Robert A. M. Stern may be the most prolific Disney architect. At the Walt Disney World Resort, his designs for the BoardWalk and the 1991 Yacht and Beach Club Resorts are modeled after New England private resorts and clubs — a theme Stern also used for the 1992 Newport Bay Club Hotel at Paris Disneyland in Marne-La-Vallà ©e, France. Even more Disneyesque is Sterns 1992 Hotel Cheyenne in France — conceived in the image of a nineteenth-century American western town, but filtered through the lens of Hollywood....Hotel Cheyenne is the town itself. The meaning of the lens of Hollywood is, of course, what became known as the Disney version and not the 1973 horror tale of robots gone amok in the Westworld movie by Michael Crichton. A New York architect known for his sleek, postmodern urban designs, Stern developed the art moderne Disney Ambassador Hotel in 2000 in Urayasu-shi, Japan — a design that looks back to an architecture that represented the promise, magic, and glamour of a time when travel and movies were a romantic escape. Stern is also a champion of the new urbanism movement. In 1997 Sterns architecture firm, RAMSA, was chosen to design the Master Plan for Disneys planned community known as Celebration, Florida. It was to be a real community, where real people live and commute to nearby Orlando, but modeled after a typical sleepy Southern town of children, bikes, and neighborhood pets. Postmodernist architects were enlisted to design playful town buildings, such as the multi-columned Town Hall by Pritzker Laureat Philip Johnson and the Googie-styled movie theater designed by Cesar Pelli. Michael Graves designed a small post office that looks like a lighthouse, or a silo, or a ships smokestack. Graham Gunds inn is designed for visitors to step into 1920s Florida relaxation, but Robert Venturi and Denise Scott Brown planned the local bank to look like the old J.P. Morgan vault on the Corner of Wall Street in Lower Manhattan — all postmodern fun. Colorado architect Peter Dominick (1941-2009) knew how to design Disneys Wilderness Lodge and Animal Kingdom Lodge — resort rustic based on American Rockies. The whimsical Michael Graves (1934-2015) incorporated swans and dolphins, waves and shells into the architecture of the Walt Disney World Swan and Walt Disney World Dolphin hotels. Charles Gwathmey (1938-2009) designed Bay Lake Tower to look like a modern convention center and hotel, which it was. Disney employees work in Team Disney office buildings, which in a postmodern world are designed to look like cartoons. Michael Graves dwarf-clad headquarters building in Burbank, California substitutes dwarfs for Classical order columns. Japanese architect Arata Isozaki uses sundials and mouse ears within the Orlando, Florida Team Disney building. Italian architect Aldo Rossi (1931-1997) created Celebration Place, an office complex that is a drive-by lesson of postmodernism in the history of architecture. When Rossi won the Pritzker Prize in 1990, the jury cited his work as being bold and ordinary, original without being novel, refreshingly simple in appearance but extremely complex in content and meaning. This is the architecture of a Disney architect. Disney Design Specifications At Disney, architects may (1) strive for historic authenticity and recreate historic buildings; (2) take a whimsical approach and exaggerate storybook images; (3) create subtle, abstract images; or (4) do all of these things. How? Take a look at the Swan and Dolphin hotels designed by Michael Graves. The architect creates a storybook destination without stepping on the toes of any Disney character. Giant sculptures of swans, dolphins, and shells not only greet each guest, but also stay with the visitors throughout their journey. Sculptures are everywhere.  Located near EPCOT in the Walt Disney World ® Resort, the hotels architectural theme not only takes storybook-like figures, but also environmental elements as their theme. Like the swans and dolphins, water and sunlight are everywhere. Waves are painted as murals on the hotels facade. The hotel itself is an entertainment destination. What is Entertainment Architecture? Entertainment architecture is the design of commercial buildings with a focus on amusing themes. The approach has  been loosely promoted and/or defined by the entertainment industry, with the Walt Disney Company leading the way. You might suppose that entertainment architecture is the architecture of theaters and amusement parks, and structures exclusively designed by Disney architects. However, the term entertainment architecture can refer to any building or structure, regardless of its location and function, provided that it is designed to stimulate the imagination and encourage fantasy and whimsy. The Frank Gehry-designed Walt Disney Concert Hall in California may be a hall for entertainment, but its design is pure Gehry. Some works of entertainment architecture are playful recreations of famous monuments. Some feature enormous statues and fountains. Entertainment architecture is often considered postmodern because it uses familiar shapes and details in unexpected ways. Examples of Entertainment Architecture Perhaps the most striking illustrations of entertainment architecture are amusing theme hotels. The Luxor Hotel in Las Vegas, for example, is designed to resemble a giant pyramid filled with over-sized imitations of ancient Egyptian artifacts. In Edmonton, Alberta, Canada, the Fantasyland Hotel stimulates make-believe by decking out rooms in various themes, like the Old West and ancient Roman splendor. You will also find many examples of entertainment architecture in Disney World and other theme parks. The Swan Dolphin Hotels may be considered entertainment architecture as guests discover giant birds lurking through windows into lobbies. It is a destination in and of itself. Likewise, the exaggerated pediment at Disney Headquarters in Burbank, California is not supported by Classical columns but is held up by six of the Seven Dwarfs. And Dopey? Hes at the top, within the pediment, unlike any other symbolic statuary youve ever seen. Building a Dream One of the best sources for in-depth information on buildings at Disney resorts world-wide is Building a Dream: The Art of Disney Architecture by Beth Dunlop. Dont let the Disney name in the subtitle fool you. Building a Dream is not a travel guide, a childs storybook or a sugarcoated romanticization of the Disney empire. Instead, Dunlops picture-packed book is a careful study of the imaginative and often-revolutionary designs found in Disney theme parks, hotels, and corporate offices. At over two hundred pages and with a focus on the Michael Eisner years, Building a Dream includes interviews with architects, drawings and color photos along with a helpful bibliography. Author Dunlop has written for numerous architecture, design, and travel magazines, as well as being the architecture critic at the Miami Herald for fifteen years. In Building a Dream, Dunlop approaches Disney architecture with the care and respect of an anthropologist. She examines original concept drawings and historic photographs and she conducts extensive interviews with architects, imagineers and corporate leaders. Architecture enthusiasts will be fascinated by the inside story of how the trendy architects Eisner hired managed to incorporate Disney motifs into complex and often abstract designs. Building a Dream is a book studded with anecdotes: We learn about the heated competition to build the Swan and Dolphin hotels and the oriental philosophies expressed in Isozakis striking Team Disney building. We make dizzy and sometimes disorienting leaps from Disneyland to Walt Disney World to EuroDisney. An occasional technical term, such as scuppers along the parapet may leave some readers baffled, but overall Dunlops tone is relaxed and conversational. Devoted Disney fans may wish Dunlop had spent more time on Cinderellas castle and Thunder Mountain. Even in its early days, the Walt Disney Company pioneered imaginative building styles. Dunlop traces the evolution of the first Disney Main Street, Future World and the original corporate offices. For Dunlop, however, the most exciting architecture was created when Eisner took over the company in 1984. When Eisner commissioned prize-winning architects to create new designs for Disney worldwide, the ideas baked into modern architecture were brought to the masses. This is the importance of the Disney architects. Sources Disney Deco by Patricia Leigh Brown, The New York Times, April 8, 1990 [accessed October 2, 2015]Additional photo of the Team Disney Building in Burbank, California by George Rose/Getty Images; additional photos of the Swan and Dolpin Hotels courtesy Swan Dolphin MediaWDW Architecture, http://www.magicalkingdoms.com/wdw/more/architecture.html [accessed January 25, 2018]RAMSA, Hotel Cheyenne, http://www.ramsa.com/project-detail.php?project451 and Disney Ambassador Hotel, http://www.ramsa.com/project-detail.php?project453langen [accessed January 28, 2018]Pritzker Prize, https://www.pritzkerprize.com/laureates/1990 [accessed January 26, 2018]

Wednesday, May 6, 2020

Is Online Banking A Good Thing Or Bad Thing - 1524 Words

Is online banking a good thing or a bad thing? Online banking is now a part of almost all the banks in the developed world, and even banks in developing countries, and in tax haven countries, are getting online. They are reacting to market demand, and since demand is so high, it is fair to say that online banking is currently a good thing and that it is probably here to stay unless there is a large security breach that shatters people’s confidence in online banking. Here are the pros and cons of online banking. Pro - It Is A Convenient Way To Check Your Balance Being able to hop online and see your balance is very convenient and is certainly better than having to wait for an email statement or paper statement. It is also better than†¦show more content†¦For example, you may have to dig out online statements and send them over, or may have to scan your ID so you can send it over. There are often far more steps involved when signing up online and opening your account online. Pro - There Is A High Degree of Ubiquity If you have a problem with your account or your money, and even if you abroad, you are able to hop online and deal with it yourself in some cases. This is possible because there are some banks, companies and financial institutions that give you online tools to deal with your own problems. The fact the account is accessible via the Internet means your current location doesn’t have a negative effect (in some cases), and you are subsequently able to access your account and fix things as you wish. Con - Support Is Harder To Get If you sign up in a branch, then you can ask questions in the moment and have the process explained to you. If you apply online, then you may have to call their customer service department to get answers, plus they may ask you questions on the website that you do not know the answer to, which means you have to contact their support team or check their FAQ section. Pro - Transaction Speeds Tend To Be Faster When things happen as a result of your actions online, you are not the one that actually â€Å"Actions† the transaction, but you are the one that sends the instruction. This

The Treatment Of The Transplant - 898 Words

Imagine being told you will never be able to have a child. For many women this is the case. Nearly 4500 newborn girls are born with ovaries, but no uterus. This can be very detrimental news for any women with hopes of eventually having a family. Eventually, women with this syndrome, will never have to hear that they are incapable of having a child of their own. Doctors from the Cleveland Clinic hospital in Weston, Florida are working to be the first in the United States to successfully transplant a uterus from a donor to a live women. The transplanted uterus will be taken from organ donors, as the surgery is too vigorous for a live person, though it has been done in Sweden. The uterus of a donor can survive up to eight hours outside of the body if it is kept cold. The eligible recipients of the transplant are women who are born without a uterus, had it removed or have uterine damage. The transplant recipient is only allowed up to two pregnancies with the transplanted uterus for medical reasons. After two births the recipient may choose to either have the uterus extracted or quit taking the anti-rejection drugs to let the uterus extract itself. There are many procedures that have to be done before the recipient is eligible for the transplant. They will have to go through extensive screenings and tests to ensure they are in a stable relationship and to also prove that they are not being forced to have the surgery. The recipient must also be stable financially, as theShow MoreRelatedThe Treatment Of Heart Transplant Essay912 Words   |  4 PagesBackground Heart transplant have grown to be a therapeutic strategies for patients with heart failure, and respectively offers improved quality life and survival. Many various techniques have been used to ensure safety and survival of pediatric patients, however in the case of rejection, death rate have enormously been reviewed. This process whereby recipient’s immune system attacks the transplanted organ is quite harmful as substances like antigens coats organ surface, therefore, immune system respondRead MoreThe Treatment Of Pancreatic Transplants1251 Words   |  6 PagesPancreatic transplants have had a lot of advancements over the last several years to help patients with Type 1 DM and the complications that arise from the disease. The increasing numbers of people with diabetes is cause for concern. In some cases diabetes can be prevented but in others its more about genetics; but with many medical advances patients have a better chance for survival. With advancements in surgica l procedures pancreatic transplants are improving as well as the increased odds ofRead MoreThe Treatment Of Cardiac Transplant Surgery1073 Words   |  5 PagesCardiac transplant is a surgical procedure to replace the patient’s diseased heart and replace it with a healthy heart from a cadaver or lifeless donor. Most of the end-stage heart failure patients are undergoing these heart transplant surgery. Cardiac transplant surgery is performed in critical situation to save the life of the human being who diagnosed as end – stage heart failure. (NHLBI,2012). A Patient diagnosed with congenital heart disease needed heart transplant procedure in the mode of palliativeRead MoreThe Treatment Of Dialysis And Renal Transplant2240 Words   |  9 PagesBy the satisfaction of both dialysis and renal transplant, the treatments work efficiently and effectively to cure kidney failure and to reduce the effects and physical impacts. Further research has shown an exhibit, all the more effective and capable course of action. The analyst has found a new cell improvement to start producing an individual organ, this is a productive and most preferred way, where the standards of dialysis and regular transplant both include significant cause and effects. OneRead MoreThe Treatment Of Liver Transplant Patients2269 Words   |  10 Pagesmore accessible to its liver transplant patients. Liver Transplant patients are an obscure sup group of veterans to pay attention to. The Madison Veterans Hospital focuses on liver transplant patients because it is a new program within the hospital and is the second most common type of transplant. Liver transplants in veterans are primarily a result of hepatitis C, Nonalcoholic Steatohepatis, and liver cancer. Vietnam veterans are most likely to undergo liver transplants because they were exposedRead MoreFecal Matter Transplant : An Effective Alternative Treatment1850 Words   |  8 PagesFecal Matter Transplant A large majority of our immune system resides within our gut, playing host to over five hundred species of micro-organisms that compiles our intestinal microbiota. These bacteria aim to play a positive role in maintaining balance in our intestinal tract. Their main objective is to provide a mucosal barrier to infection, assist with digestion, and prevent harmful bacteria from colonizing within the digestive tract (Boyle, Ruth-Sahd, Zhou, 2015). Infections such as ClostridiumRead MoreInformative Speech About Leukemia1279 Words   |  6 Pagesto the American Cancer Society, 43,000 people in the united states are diagnosed with leukemia each year. After today, you will know more information about leukemia. The following content I will be discussing is leukemia, what it is and different treatments. Leukemia as a risk factor of death among children. What is Leukemia? Acute lymphoblastic leukemia also known as â€Å"ALL† is the most common childhood cancer, although it is known to also occur in adults. ALL is a cancer of the blood and bone marrowRead MoreEthics Assignment : The For The Transplant Essay1054 Words   |  5 PagesSergio Canavero, a member of the Turin Advanced Neuromodulation Group, revealed in 2013 a project to carry out a full head transplant (Mims, 2013). Earlier this year, the volunteer for the transplant was confirmed: Mr. Valery Spiridonov, 30, a Russian computer scientist suffering from Werdnig-Hoffmann disease and wheelchair-bound for life (Fang, 2015). Human head transplants are unprecedented; while animals like monkeys and dogs have been used as subjects of experiments, no human has ever been aRead MoreThe Article Need An Organ933 Words   |  4 PagesJoy Victory informs readers of how medical systems work for those who are in need of an organ transplant. In the article, Victory talks about a 34-year-old man named Brian Shane Regions - who is in need of a heart transplant, but is not able to secure one because he is not insured. Therefore, not having insurance, Brian is put into an unfortunate situation because he is simply not getting any treatment for his heart failure. This is a great example of how patients without insurance could not be providedRead MoreDifferent Types Of Cell Research1597 Words   |  7 Pagesreports from 2011 show that locally at the UC Davis Medical Center there have been forty-five peripheral blood stem cell transplants performed, while only one bone marrow transplant performed that year. While the pe ripheral blood is gaining more popularity than the bone marrow, the bone marrow still exists as a favorable source of HSCs for medical treatments, including the treatment of cancer. Today doctors prefer to harvest donor stem cells from the peripheral blood for the transplantation of HSCs

Planning And Management Of Holiday Trip - Myassignmenthelp.Com

Question: Discuss about thePlanning And Management Of Holiday Trip. Answer: Introduction to the Company XYZ is a Singapore based organization that provides web based solutions to its customers. The organization deals in three primary domains as Healthcare, Finance and Real-Estate. The organization comprises of an employee base of 500 employees and is in its expansion phase. It is spread over seven countries and has twelve office locations world-wide. The organization has managed to develop a good reputation in the market owing to its excellent customer service and support. Introduction to the Project A team of ten employees of XYZ organization have been rewarded with an opportunity to experience a holiday trip by the organization owing to their excellent performance and success in their respective projects. The project includes the organization and successful management of the entire trip. The project team must cover the identification of the scope in terms of the selection of destination, designing of the cost and schedule, booking formalities and likewise (Mallery, 2011). Project Scope Statement Project Objectives The primary project objective is to make sure that the entire holiday trip with the company is successfully organized and managed. The objectives are as listed below. To identify the holiday destination and book the travel tickets and hotel for every individual in the team. To organize the VISA formalities for all the interested individuals To develop a travel itinerary and distribute the same among all the travelers Project Deliverables List of the travelers that will be holidaying with the company Approved visas of all the travelers Detailed travel itinerary Confirmation of hotel bookings Return flight tickets for all the travelers (Henderson, 2004) Project Milestones Finalization of the destination 11th August 2017 Complete list of the travelers 14th August 2017 Return flight tickets 15th August 2017 Approved Visa 24th August 2017 Detailed itinerary 31st August 2017 Booking confirmation of the hotels 4th September 2017 Technical Requirements Valid passport will be necessary for all the travelers holidaying with the company Every traveler must fulfill the eligibility criteria to travel to Australia There must not be any pending responsibilities on any traveler travelling with the company There must not be a severe medical condition for any member Limits and Exclusions The company will not be responsible for the refunds if the traveler chooses to back out seven days prior to the travel dates There will no upgrades provided to the travelers in the flight or the hotels (Seethamraju, 2012) The company will not cover the expenses of shopping for the travelers. The entire holiday shall be completed in the period of ten days including the travel dates (Gulledge, 2002) Review with Customer Task Project Manager Finance Officer Travel Expert Associate 1 Associate 2 Planning of the Project R R S S Booking of the Tickets S S R S S Visa related formalities R S Itinerary of the Project R R S Hotel Bookings R S Finalization and Closure R S S R = Responsible S = Support/Assist Project Priority Matrix Project Time Project Scope/Performance Project Cost Constraint X Enhance X Accept X Project Priority Matrix Three factors viz. time, cost and scope will be of prime importance for the project on holiday trip with the company. These factors will be required to be analyzed and understand to decide the priority on all of these three project factors. Constraint The holiday trip that will be carried out by the company will include a number of bookings and other formalities such as booking of the flight tickets, hotel bookings along with the acquiring of the visa documents for all of the travelers. Also, the travelers that will be holidaying will have a number of company responsibilities. Altering of the dates may lead to delays and penalties due to the non-fulfillment of the required duties. Project time will therefore be a primary constraint that shall not be altered in any situation (Yang Tamir, 2015). Enhancement Project time and cost are the factors that will not be possible to be enhanced. Although, project scope is one of the project factors that may be enhanced in terms of the type of the hotel, places to be covered in the itinerary and so on. Project scope that may be enhanced may include travel itinerary along with the booking categories. Accepts There can be certain variations that may be accepted in terms of the cost associated with the project. The project budget will be designed in advance. There may be changes in the price of the flight tickets or tariffs that are charged for the hotels (Sunde, 2011). The project priority has been designed as per the matrix that has been illustrated above. The project factors and the priority associated with each of the factor have also been displayed in the matrix above (Mohapatra Patnaik, 2011). Work Breakdown Structure (WBS) Work Breakdown Structure (WBS) displays the packages and sub-packages associated with the project in the form of a hierarchical diagram. In case of the project of a holiday trip with the company, a 3-level WBS has been designed. The same has been illustrated below comprising of the packages and their respective sub-packages as well. Design of project budget and schedule The project budget along with the project schedule must be designed. Project Scope finalization Project scope statement shall be designed and approved. Identification of travelers and Selection of the travel destination The candidates willing to travel with the company shall be enquired about their preferred choices and desired destination for holiday. The travel destination shall be finalized as per the choices received along with the project budget and schedule. Desired travel dates from the travelers The travel dates shall be collected from all the travelers. Confirmation of travel dates The travel dates shall be finalized as per the schedule. Gathering of demographic information The travelers shall be inquired and their respective demographic information shall be gathered. Booking of return tickets Return flight tickets for all the travelers shall be booked. Collection of passports from the travelers Passports shall be collected from all of the travelers. Collection of other required documents Documents such as identity proofs and photographs shall be gathered from the travelers. Filling of the visa application Visa application shall be filled by all the travelers. Submission of visa The visa shall be submitted for all the travelers. Collection of the approved visa Visa shall be collected and approved for the travelers. Identification of the cities to be travelled in Australia Itinerary shall be based upon the cities that must be covered in the holiday. Identification of the places to visit in every city Every city shall be mapped with the places that shall be visited. Distribution of the itinerary to travelers Itinerary shall be shared with the travelers. Acquiring of feedback from the travelers Feedback on the itinerary shall be collected. Inclusion of the changes in the itinerary Changes shall be made in the travel itinerary. Finalization of the itinerary Itinerary shall be confirmed and circulated. Check on the availability Availability check shall be performed on the hotels for each city as per the travel dates. Check on the reviews and ratings Hotel reviews and ratings shall be checked. Selection of the rooms Hotel rooms shall be selected. Payment for bookings Booking payments shall be made for confirmation of the booking. Distribution of tickets to the travelers Travelers shall be provided with the tickets along with their visas. Preparation of the closure report (Marle, 2014) Closure report of the project shall be prepared. Cost estimation Time-phased budget There are many project activities that will be carried out in the project of holiday trip with the company. A project budget is necessary for the project to make sure that the expenses associated with the project are determined in advance and are controlled at the time of project execution. The budget for this project has been designed using time phased budgeting technique. The entire project will be carried out in a period of four weeks and the project budget on the basis of these four weeks has been shown in the table below. Also, a chart displaying the budget as per the project progress has also been included. Holiday Trip with the Company Week 1 Week 2 Week 3 Week 4 1.1. Planning 1.1.1. Design of project budget and schedule 250 1.1.2. Project Scope finalization 200 1.1.3 Identification of travelers and Selection of the travel destination 150 1.1.4. Desired travel dates from the travelers 50 1.2. Booking of the tickets 1.2.1. Confirmation of travel dates 50 1.2.2. Gathering of demographic information 120 1.2.3. Booking of return tickets 12000 1.3. Visa Related Formalities 1.3.1. Collection of passports from the travelers 100 1.3.2. Collection of other required documents 100 1.3.3. Filling of the visa application 2500 1.3.4. Submission of visa 1000 1.3.5. Collection of the approved visa 1000 1.4. Itinerary preparation 1.4.1. Identification of the cities to be travelled in Australia 200 1.4.2. Identification of the places to visit in every city 200 1.4.3. Distribution of the itinerary to travelers 100 1.4.4. Acquiring of feedback from the travelers 150 1.4.5. Inclusion of the changes in the itinerary 350 1.4.6. Finalization of the itinerary 100 1.5. Hotel Bookings 1.5.1. Check on the availability 250 1.5.2. Check on the reviews and ratings 250 1.5.3. Selection of the rooms 250 1.5.4. Payment for bookings 15000 1.6. Finalization and Closure 1.6.1. Distribution of tickets to the travelers 250 1.6.2. Preparation of the closure report 300 Cost per week 12820 4700 1850 15550 Cumulative cost 12820 17520 19370 34920 Conclusion Project planning and management play a very important role for every project. In the project of holiday trip with the company, planning plays a crucial role. Project scope has been identified and included in the project scope statement. The entire project will take four weeks to complete and the budget allocated for the same is SGD 35,000. Significance of the project management tools such as Work Breakdown Structure (WBS) along with project schedule and budget are necessary to understand the project details. References Gulledge, T. (2002). Business process management: public sector implications. Business Process Management Journal, 8(4), 364-376. https://dx.doi.org/10.1108/14637150210435017 Henderson, L. (2004). Encoding and decoding communication competencies in project management ? an exploratory study. International Journal Of Project Management, 22(6), 469-476. https://dx.doi.org/10.1016/s0263-7863(04)00014-6 Mallery, M. (2011). Project Management Portal (PMP) from the University of Washington Information Technology Wiki - https://wiki.cac.washington.edu/display/pmportal/Project+Management+Portal. Technical Services Quarterly, 28(3), 365-367. https://dx.doi.org/10.1080/07317131.2011.574546 Marle, F. (2014). Assisting project risk management method selection. International Journal Of Project Organisation And Management, 6(3), 254. https://dx.doi.org/10.1504/ijpom.2014.065255 Mohapatra, S., Patnaik, A. (2011). Sustainability in HRIS implementation through effective project management. International Journal Of Project Organisation And Management, 3(1), 78. https://dx.doi.org/10.1504/ijpom.2011.038865 Seethamraju, R. (2012). Business process management: a missing link in business education. Business Process Management Journal, 18(3), 532-547. https://dx.doi.org/10.1108/14637151211232696 Sunde, L. (2011). Net-present-value cost/time tradeoff. International Journal Of Project Management, 13(1), 45-49. https://dx.doi.org/10.1016/0263-7863(95)95703-g Yang, Y., Tamir, G. (2015). Offshore software project management: mapping project success factors. International Journal Of Project Organisation And Management, 7(2), 111. https://dx.doi.org/10.1504/ijpom.2015.069613

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Kappa Delta + 1 Hayley Williams, Lauren De Leon, Sam Thopmson, Beth Frazier Andy Miller Marketing September 16, 2010 Reference: Reynolds, J. (2010, September 14). Nestl © in review of gold blend couple strategy. Retrieved from http://www. marketingmagazine. co. uk/news/1028154/NestlE-review- Gold-Blend-couple-strategy/ Article Summary: The article Nestle in Review of Gold Blend Couple Strategy reviews the possible future of a past advertisement to see if it will market as well today as in the 1980s. In the 1980s, Nestle released a series of commercials featuring a will they or wont they ouple who were neighbors. The commercial saga depicts the ongoing relationship between the neighbors and their interactions with each other. The commercial saga was so successful that in the late 1980s, thirty million viewers tuned into to watch the couples first kiss. Now, Nestle is bringing back the commercial hoping to place feel on the advertising of their Gold Blend Coffee. Nestle is now discussing a new way to create the same effect as the original Gold Blend Coffee couple in todays marketing atmosphere. We will write a custom essay sample on Article Summary or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Article Relatedness: This article relates to information pertaining to companies being aware of their target markets wants and needs. Nestle is doing research in order to find a fresh way to introduce the same couple, since in the past, the couple provided so much success for the company. Nestle needs to take a good look at their target market of today, while making a new advertisement strategy, since the target market has changed since the late 1980s. While Nestle reviews the advertisement, they need to be aware of their competitors and the strategies they are using. When the campaign first egan, it was easier to reach their target market because there were limited channel options. However, today, they must consider how to reach their target market because of the amount of channels and advertisements from their competitors. Article Usage: This article exemplifies that a company must be fully aware of their target markets wants and needs or the company will not be successful. Companies must research their target market in depth so the company can meet their expectations. It also shows that a company must evaluate the success of their endeavors, in order to see if they are achieving their objectives.